Jump to content
IGNORED

Devialet and Apple (odd couple?)


realhifi
 Share

Recommended Posts

It's potentially a good deal for Devialet. The Apple Stores that are going to sell the Phantoms get a lot of traffic (more than any high-end audio store) and customers drop a lot of money in there — I've read in the past that Apple Stores generate more sales dollars per square foot than do Tiffany & Co. stores.

 

It'll be interesting to see how many Phantoms they sell. I'd guess they're the highest-dollar non-Apple items in the Apple Store.

 

--David

Listening Room: Mac mini (Roon Core) > iMac (HQP) > exaSound PlayPoint (as NAA) > exaSound e32 > W4S STP-SE > Benchmark AHB2 > Wilson Sophia Series 2 (Details)

Office: Mac Pro >  AudioQuest DragonFly Red > JBL LSR305

Mobile: iPhone 6S > AudioQuest DragonFly Black > JH Audio JH5

Link to comment
Share on other sites

It's potentially a good deal for Devialet. The Apple Stores that are going to sell the Phantoms get a lot of traffic (more than any high-end audio store) and customers drop a lot of money in there — I've read in the past that Apple Stores generate more sales dollars per square foot than do Tiffany & Co. stores.

 

It'll be interesting to see how many Phantoms they sell. I'd guess they're the highest-dollar non-Apple items in the Apple Store.

 

--David

 

Some of the preloaded storage options are ridiculously priced in the Apple stores.

Roon Rock->Auralic Aria G2->Schiit Yggdrasil A2->McIntosh C47->McIntosh MC301 Monos->Wilson Audio Sabrinas

Link to comment
Share on other sites

I was just in an Apple Store the other day and saw the speakers. They fit right in. They are white, after all. Even though you can't demo them in the store that I could see, Apple gives you two weeks to try at home. I might, just for the heck of it. They aren't my aesthetic, so I doubt I'd keep them, but who knows. They look cool, but they also look like one of those products that will not have broad appeal over time. A gimmick, if you will.

 

 

Sent from my iPad using Computer Audiophile mobile app

JJinPDX

Link to comment
Share on other sites

I was just in an Apple Store the other day and saw the speakers. They fit right in. They are white, after all. Even though you can't demo them in the store that I could see, Apple gives you two weeks to try at home. I might, just for the heck of it. They aren't my aesthetic, so I doubt I'd keep them, but who knows. They look cool, but they also look like one of those products that will not have broad appeal over time. A gimmick, if you will.

 

 

Sent from my iPad using Computer Audiophile mobile app

 

It's not the aesthetic that I think is an odd coupling but the simple fact that iTunes is such a low resolution medium and the Devialet has been touting high resolution music playback since the companies inception.

David

Link to comment
Share on other sites

It's not the aesthetic that I think is an odd coupling but the simple fact that iTunes is such a low resolution medium and the Devialet has been touting high resolution music playback since the companies inception.

 

iTunes is not inherently a low resolution medium. iTunes isn't really even a medium. It is both music playback software and a music downloading store. The download side is limited to lossy compressed files, but the music playback software part can certainly play back high resolution (24/192) files.

Link to comment
Share on other sites

It's not the aesthetic that I think is an odd coupling but the simple fact that iTunes is such a low resolution medium and the Devialet has been touting high resolution music playback since the companies inception.

 

Admittedly, Apple has drawn away from the pro creative market in many areas, but they still develop and sell Logic Pro, which is not so low res. Audition, part of Adobe Creative Cloud, likely runs on more Macs than Windows boxes, and is also not so low res.

 

A lot of CA'ers use various models of Macs as a core part of their playback systems and iPads as control points, so all in all, including aesthetics, it's not all that incongruous a pairing. It's a retailing/marketing experiment that seems pretty easy for either party to back out of if it doesn't work out, so it's hard to see what the issue is … unless, of course, you really don't like Apple or Devialet, in which case it's pretty clear.

 

--David

Listening Room: Mac mini (Roon Core) > iMac (HQP) > exaSound PlayPoint (as NAA) > exaSound e32 > W4S STP-SE > Benchmark AHB2 > Wilson Sophia Series 2 (Details)

Office: Mac Pro >  AudioQuest DragonFly Red > JBL LSR305

Mobile: iPhone 6S > AudioQuest DragonFly Black > JH Audio JH5

Link to comment
Share on other sites

i think it may be reflecting part of apple's reaction to dealing with losses in all markets as they look at outsourcing & acquisition for some alternative revenue generation. ?

Bill

 

Practicing Curmudgeon & Audio Snob

 

....just an "ON" switch, Please!

Link to comment
Share on other sites

i think it may be reflecting part of apple's reaction to dealing with losses in all markets as they look at outsourcing & acquisition for some alternative revenue generation. ?

Yeah I'm sure taking ONLY 94% of the profits from the smart phone market is worrying Apple so much they need to sell half a dozen Devialet units...

 

As for David's initial thoughts, I would disagree and think a small but significant minority of Apple customers are exactly the kind of customers that Devialet would be targeting... High income who like well designed (industrial design) products offering high performance.

Eloise

---

...in my opinion / experience...

While I agree "Everything may matter" working out what actually affects the sound is a trickier thing.

And I agree "Trust your ears" but equally don't allow them to fool you - trust them with a bit of skepticism.

keep your mind open... But mind your brain doesn't fall out.

Link to comment
Share on other sites

I was just in an Apple Store the other day and saw the speakers. They fit right in. They are white, after all. Even though you can't demo them in the store that I could see, Apple gives you two weeks to try at home. I might, just for the heck of it. They aren't my aesthetic, so I doubt I'd keep them, but who knows. They look cool, but they also look like one of those products that will not have broad appeal over time. A gimmick, if you will.

 

 

Sent from my iPad using Computer Audiophile mobile app

 

I heard one of the 750w speakers at the Vancouver Audio show last fall. They sounded fantastic, especially the bass extension. Many will buy one for eye candy and use it for background or party music. You need two for stereo imaging, and I have not read any reports on their soundstage performance.

Link to comment
Share on other sites

Yeah I'm sure taking ONLY 94% of the profits from the smart phone market is worrying Apple so much they need to sell half a dozen Devialet units...

 

Indeed. Take a look at this. The second tweet is perhaps the more amazing (because, hell, my company has more revenue per employee than MSFT — that stat doesn't mean much).

 

--David

Listening Room: Mac mini (Roon Core) > iMac (HQP) > exaSound PlayPoint (as NAA) > exaSound e32 > W4S STP-SE > Benchmark AHB2 > Wilson Sophia Series 2 (Details)

Office: Mac Pro >  AudioQuest DragonFly Red > JBL LSR305

Mobile: iPhone 6S > AudioQuest DragonFly Black > JH Audio JH5

Link to comment
Share on other sites

As for David's initial thoughts, I would disagree and think a small but significant minority of Apple customers are exactly the kind of customers that Devialet would be targeting... High income who like well designed (industrial design) products offering high performance.

 

Of course they are. My post was strictly about the fact that Devialet is a company campioning high resolution digital playback and Apple....well, I think everyone here knows what they sell and stream as far as digital music. There is no doubt that Apple will sell these to high end (income) folks and many have no idea about differing digital resolutions or formats or even care.

David

Link to comment
Share on other sites

In my book is great news that Apple is selling "high end" products. I don't see any negative in that - if that means rich people that don't have a clue buy the phantoms to listen to PANDORA it will still sound way better than a crappy sound bar.

Link to comment
Share on other sites

In my book is great news that Apple is selling "high end" products. I don't see any negative in that - if that means rich people that don't have a clue buy the phantoms to listen to PANDORA it will still sound way better than a crappy sound bar.

 

You are confusing negative with simple questioning. I just think it's an odd fit musically. Certainly the more that people are exposed to quality playback the more that their friends, relatives, etc will be and consequently more people wanting better sound.

David

Link to comment
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
 Share



×
×
  • Create New...