Article: Qobuz Tugs on Superman's Cape, Makes Bold Move With Industry's Best Pricing

[PAR]

"When the price to take a chance on better sound is less than a single pot of tea per month "

 

Wow! How much is tea in America?  Over $12.50 for a pot of tea? 

 

The limited period for which this Qobuz offer has been made and the limited number of subscribers that it will apply to suggests to me that this is only a test by Qobuz to establish what effect it may have on subscription numbers rather then necessarily a full time change or something that will necessarily apply in Europe.  They have left a loophole to revert to the old prices should it not produce what it required i.e. an increase in subscriber volume that outweighs the loss of income per head.

When  Qobuz dropped prices earlier, around the time of the USA operation commencing, us Europe subscribers were swiftly  sent an email offering a way of taking advantage of the new prices. Nothing in my mailbox this morning aside from their normal weekly new releases flyer though ☹️. I will see what Monday brings.