MQA is Vaporware

[NoisyNarrowBandDevice]

1 hour ago, jma2 said:

Dear all,

Curious to what has been said in this lecture on MQA at the annual conference of the German Chaos Computer Club.

The recording may become available soon here.

 

Kind regards and forgive me if this was referred to in previous messages or in another thread.

 

jma2

 

Hi,

 

the talk is tomorrow and will be streamed live here: https://streaming.media.ccc.de/34c3

 

In 4k even.

 

Best

 

Christoph

[NoisyNarrowBandDevice]

5 hours ago, Archimago said:

What am I missing here? What's the fuss?

 

Provenance is a smart move. Reading the tea-leaves they might try to shift the MQA-narrative from audio-quality to artist-approved files/streams.

 

This could allow for a number of marketing and licensing options for music: artist approved streaming exclusives (price differentiation), authorized bootlegs, higher-quality masters etc.

 

Once you manage to establish "provenance" as a valid term in the music context you have an interesting marketing tool at hand. Of course the concept of provenance is highly questionable to anybody familiar with the realities of audio production. But fans do strive for authentic experiences and a connection to the artist. Artist strive for control - just look at Madame Swift and her recent moves on Twitter.

 

"Provenance" is where both desires meet.

 

Of course this reveals ever more clearly that MQA is about rights-management (yes with a big D) rather than audio-quality. But I don't expect for anybody outside of our bubble to notice.

[NoisyNarrowBandDevice]

10 minutes ago, mansr said:

Especially long-dead artists.

Which have the advantage of being easier to handle by the rights-holders.

[NoisyNarrowBandDevice]

Just when you thought MQA is dead and buried it rears it's head. To wit in this otherwise very informative Gearslutz thread on 44.1 vs 88.2khz sampling rates:

 

https://www.gearslutz.com/board/music-computers/992969-88-2-96khz-vs-44-1-48khz-thread-end-them-all-51.html

 

Have a look & enjoy ;)